Business Advertising, 25 Unique Ideas to Promote Your Business – Part-5

Introduction:

We have compiled, from separate sources, 25 business advertising ideas.


Sponsor An Online Contest Or Giveaway

To understand giveaway marketing, you first need to know what marketing is. Marketing is about businesses promoting and raising awareness about their products or services to get more leads and sales. For instance, a popular marketing tactic is to run advertising campaigns that encourage people to learn more.

Giveaway marketing is similar. The only difference is you use giveaways or contests to distribute products or merchandise to promote your business. The prize you offer acts as an incentive for engaging your target audience and raising awareness about your brand as a result.

https://rafflepress.com/are-giveaways-good-marketing/

Ask For Referrals

Referral marketing allows your customers to become your company’s advocates by recommending your brand to their friends and family. While referral marketing does require promotional efforts and the incentive of rewards to get customers to cooperate, there are many benefits of referral software, and you should certainly be using this strategy to expand your consumer base.

What is Referral Marketing?

Referral marketing is a strategy businesses use to encourage their current customers to refer their services or products in their network by offering them incentives. Referral marketing is the least expensive marketing strategy that businesses use to grow their customer base.

https://www.annexcloud.com/blog/14-benefits-referral-marketing-inspire-strategy

Keep Your Website Updated

Last week I was thinking about the importance of a website and how many businesses don’t one. Depending on what report you look at anywhere from 44% to 51% of small businesses do not have a website. When I saw this statistic for the first time I could not believe it. As I called a list of local dental offices I quickly found out that most of them don’t have a website.

Now I understand these statistics may actually be true. I was shocked. It made me think I should write an article on why having a website is important for your business if you want to get new customers, or even just keep your existing ones. This article summarizes all of the reasons that came to me as I wrote. I am sure there are more reasons why having a website is necessary for business, but these are the main ones that stick out to us. You can also listen to our podcast “What Is the Importance of a Website?” to learn more. In my opinion, everyone should have a website because they are so inexpensive and yet so effective. Hopefully, my article will help you see the importance of a website for your business. Profitworks provides marketing services specializing in search engine optimization and website conversion optimization services. We Work. You Profit.

https://profitworks.ca/blog/297-why-having-a-website-is-important

Put More Effort Into Your Business Cards.

Technology has transformed business communication from email to internet. While written communication is often paperless, one piece of correspondence remains printed: the business card. And while it seems that it would be more advantageous to ping information between colleagues, it remains important to always carry a business card.

BRAND IDENTITY MARKETING

The business card represents your company’s brand. Not only does it convey important personal contact information such as name, title, email, website, address and phone number, but oftentimes it is also the first exposure to the overall image of the business. The company logo is prominently displayed for brand identity. The fonts used, color, texture and paper stock used also conveys a message about the type of industry represented. Specialized printing techniques can be used such as embossing, foil stamping, thermography or laminating. The business card reflects the personality of the company and gives the first impression.

https://www.furiarubel.com/news-resources/importance-carrying-business-card/

Utilize Vehicle Branding

Vehicle graphics can go a long way when it comes to increasing brand awareness and helping a business establish itself in the market. High-quality graphics provide a unique marketing opportunity to businesses. They are one of the most effective ways for businesses to promote themselves without having to shell out too much money.

Apart from being highly-effective and economical, vehicle graphics offer many other advantages to businesses. Beautifully-designed graphics have the ability to capture the attention of people. They make it easier for businesses to convey the message in an interesting way. By including the company name and logo on vehicle graphics, a business can achieve its branding objectives.

While vehicle graphics are a useful marketing tool for businesses, it is important to design them properly. An improper vehicle graphic may prove to be counterproductive and may affect the company in a negative way. Interesting designs and attractive images and fonts can prove to be helpful when it comes to designing a vehicle graphic. Also, the message should be presented in a brief and succinct manner. The services of a professional sign company may prove to be very useful in this regard.

https://www.daviesignarama.com/2014/09/06/importance-usefulness-vehicle-branding/


Conclusion:

We hope that the ideas within this article have helped. Please check back tomorrow for the next article in this series.

Should you need assistance with any of the above techniques, please reach out to sales@hughesagency.ca today.

Article compiled by Hughesagency.ca

Article Reference Links:

  1. https://rafflepress.com/are-giveaways-good-marketing/
  2. https://www.annexcloud.com/blog/14-benefits-referral-marketing-inspire-strategy
  3. https://profitworks.ca/blog/297-why-having-a-website-is-important
  4. https://www.furiarubel.com/news-resources/importance-carrying-business-card/
  5. https://www.daviesignarama.com/2014/09/06/importance-usefulness-vehicle-branding/